Indigo Alley Interiors is a versatile Charleston based design firm which creates beautiful and comfortable tailored spaces. With their knowledge and love of different design styles, they expertly create homes that reflect their clients’ individual lifestyles.

They reached out to me for a rebrand that reflected their values and appealed to upscale clientele in the Charleston area.

I wanted the branding to be as versatile as their business and cohesive and coherent. In the end I designed a flexible branding suite to work with all possible applications.

SCOPE:

• Logo System

• Brand Guidelines

  • Voice and Messaging including taglines

  • Collateral: Business Cards, Stationery, Promotional pieces

• Letterpress printing

• Social media templates

• Website direction